Confession: I don't get storytelling. 

I think in frameworks and I write in insights. I'd happily vote for a law that required all books to be published in bulleted format. Forget about emotion, focus on the context.

Probably some Rich Dad Poor Dad baggage I should talk to my therapist about.

And now I'm self conscious that you're still reading and I haven't shared not even ONE data point!!

So far you've gotten a confession, my lazy excuse, and a Robert Kiyosaki reference. Whenever I try adding plot to my writing, it just seems so...obvious. Why are humans hardwired for stories?

<Hero> wants to <motivation> and while trying to do so, <barrier> so s/he <sacrifice>.

It's always the same. Every. Dang. Time.

I clearly have some creative soul searching to do. Figured if I can't convince myself, I'll just pay someone else to prove it works. So I booked myself into a writing course that promised fame, fortune, and virality.

Kidding. They're just insanely good at making you feel like that's what you'll get out of it. They won my credit card deets after I read one of their marketing emails where they started with a sto...

Ohhhhhhhhhh *light bulb flickers on*

We use story precisely because it's obvious. It creates the feeling to inspire the action to achieve the outcome that is now within reach. Cause of the story.