📚 Book Recommendation - "Nudge: Improving Decisions About Health, Wealth, and Happiness" (by Richard H. Thaler and Cass E. Sunstein)

If you're interested with:

☝🏻 the concept of "choice architecture" and how it can be used to nudge individuals towards making better decisions (can help you be intentional with your design)

🪙 how small, subtle changes to the environment can have a big impact on decision-making and behavior

🧠 the psychology behind decision-making and the ways in which nudges can be designed to take advantage of cognitive biases and heuristics.

Whether you're interested in behavioral economics, decision science (heck even public policy) or just a plain guy like me that's interested in how to improve app design and usage - give it a read. 👍🏼