Knowing isn’t the problem. Doing is.

And there are 2 key factors that make all the difference.

Here’s the thing: 8 out of 10 times, my clients already know what they need to do.

They have a clear idea of their next big steps.

But despite this clarity, they’re stuck.

What holds them back isn’t a lack of knowledge — it’s a gap in two critical areas:

1️⃣ Reassurance

Sometimes, all it takes is hearing, “What you’re feeling is normal. You’re on the right track. Here’s what to expect next.”

Reassurance builds confidence, calms uncertainty, and helps them trust the process.

2️⃣ Accountability

Knowing someone is there to follow up, check in, and keep them focused on their goals can be the nudge that turns their 'intention' into 'action'.

With both reassurance and accountability in place, the doing becomes so much easier.

And when they take action, they achieve the outcomes they’ve been striving for.

It’s a simple formula, but it works.

Which makes it worth asking... what's keeping you from doing today?