Espresso Copy
I share quick copywriting tips & notion templates for indie creators | 5+ years full-time in marketing | grow your audience and increase your income.
2y ago

For the last 9 years, copywriting has been my greatest passion.

I was lucky that the first advice I came across was good, but most isn't and I soon wasted time on a lot of crap advice.

Here's are 3 high-ROI resources to get you started:

📚The Adweek Copywriting Handbook by Joseph Sugarman

Joseph once bought a plane for $190,000 and sold it for $240,000 through direct mail.

His book takes you through the process and product of direct sales copywriting.

https://geni.us/adweek

📽 4 video copywriting crash course.

A copywriter on reddit put together this short series on copywriting that is one of the highest ROIs for your time. https://www.reddit.com/r/InternetRiches101/comments/gefpnr/i_make_around_300000_a_year_as_a_freelance/

👨‍🏫Take This Course: And if you want assignments to apply what your learning, take the Copyhour course by @DJohanson

You learn by handwriting sales letters, analysing what makes them tick, and then applying to your products.

https://geni.us/CopyHour

SUMMARY

  • Read The adweek copywriting handbook

  • Watch the 4 part video series

  • Take the copyhour course

(P.s. two of these links are affiliate ones)

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