You've heard me say if you're a founder or executive, LinkedIn is a worthwhile investment. — The same is true if you're a working-age adult, regardless of your job title.    

If you believe any of the following statements are true, it's worth taking the investment seriously.

✅ People will continue to do business with people. 

✅ We will continue to use the internet to communicate.

✅ Professional networking creates opportunities.

✅ Sales and marketing roles will continue to blend.

✅ Earning an income is a requirement for working-age adults.

James Ball wrote an article I thought gave an excellent overview of the platform's evolution and how it became the first social network to be used in the same way by four different generations. 

Job’s a good’un: how LinkedIn transformed itself into a gen Z-friendly social media contender.

I recommend checking it out.