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Emilie Boivin | Writer

My Essays

2y ago

I'm a writer for Web3 Brands. I write about sustainability, ethics, and community building to showcase positivity, innovation, and all good deeds done.

Make your mark: 7 Tips to Build your personal brand
Emmy Bee | The Reliable Copywriter

I found an awesome Twitter space hosted by Chris Mladek on personal branding. He's been gradually increasing his 10K followers since 2017 and had lots of valuable insights to share. Here are some of the things I learned.

Define your brand

Identify what your interests are and how those interests intersect with skills and topics people find valuable: coding, no-code, digital marketing, copywriting, data analytics, and so on.

Craft your unique proposition

What can people expect from you? What do you do? Attract like-minded creators by having a clear proposition. You should work on your profile to attract the right audience.

Create your content strategy

Ensure you are producing engaging and effective content by having four foundational elements in place:

When planning social media content, it's important to have a main theme to focus on - this is known as the "content pillars". Know your audience and create content that's tailored to their interests. To grow your brand, you need to consistently create entertaining content.

Show up regularly.

For your content to be successful, you need to stick to a schedule. Chris holds Twitter spaces regularly. Take notes, convert them into ideas and write your draft - all before scheduling it ahead of time. Afterward, spend some time refining your tweets before they are published.

Engage your niche

When it comes to online interactions, focus on the quality of your responses. Follow accounts that you actually enjoy and make sure that all of your replies are sincere. That's what will keep people around for the long run.

Build connections early before you reach out

A lot of people advise against cold DMs, but easing your way into making connections can go a long way. A good way to start is by finding a point of connection through someone's profile.

Network in Twitter Spaces

Connect with people and share your ideas quickly - don't miss the opportunity to make new connections just by being in the room. Speaking in spaces increases your likeability because people can hear your voice and relate to you in real-time. Let the flow of communication continue and exchange insights with each other.

Conclusion:

Don't miss out on the chance to make new connections - speak up in groups and share your ideas. It'll increase your likeability, plus you can exchange valuable insights with others. Connecting with others on Twitter Spaces is a great way to network and build your personal brand.

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