1. The point of Ship30 is to develop a daily writing habit
Writing threads is HARD. The most prolific thread writers on Twitter will tell you that writing a thread every day for 30 days is insanely challenging.
As a beginner writer you’d be setting yourself up for failure.
2. Anyone can write 250 words
You take an idea, slot it into a template, explore it from a couple of different angles, add formatting, craft your headline and publish.
The challenge lies in doing it every day for 30 days, but it’s achievable.
3. Atomic Essays are easy to learn
Ship30 teaches formatting and structure: crafting headlines and hooks, making your writing skimmable, writing sentences that flow, lean copy.
Everything you learn about writing Atomic Essays is applicable to all kinds of writing (email, long-form articles, podcast scripts, etc.), including threads.
4. You get good at expressing 1 idea well
250 words is just long enough to explore a single idea. This keeps the core task manageable (1 day = 1 idea) while giving you space to flex your thinking and writing muscles.
5. Other Shippers will engage with your essays
The connections you forge with other shippers when you’re all at a similar stage on your journey are some of the most valuable benefits you’ll take from the course.
You never know where people will end up. The friendships you make now could have a dramatic influence on your future.