You've spent all morning writing your precious atomic essay, you hit publish and POOF! Within 5 minutes, your article has disappeared from the internet.
But it doesn't have to be this way...
β Volume wins
β More chances to create a HUGE impact
β Frankly, some audiences will never read an article.
Here's how to convert them into YouTube videos:
Momentum is EVERYTHING in the creative process.
Once you've written and published your atomic essay, get your phone out and get ready to record. The material is fresh on your mind, and you've got the essay still on your screen for reference.
Note: Coming back to record a day later or EVEN an hour later, you'll find that you don't fully remember all the points you made.
The written word does NOT translate to the spoken word. We need to make it conversational.
You are doing a huge disservice to you and your audience by simply reading your Ship30 essay out loud to the camera. This video is your chance to expand and talk with the audience directly about your idea. Writing the essay has organized your thoughts, now you just need to talk to the camera like you're talking to a friend.
This Headliner-Question is the hook for the beginning of your video.
If your title is "How to Buy Your 1st Bitcoin", then your Headliner-Question will sound like, "Are you thinking about buying your 1st Bitcoin?"
It calls out the audience, it tells them what the video is about and a good question will ALWAYS grab their attention.
Tiktokers are pros at this (And you can use this tip on TikTok too).
As you're walking through your essay, keep your audience engaged with your topic by throwing text onto the screen. The text can simply be Main Point #1 or it can be a summary of the point you're making.
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