Most of our clients are health and fitness coaches that use Instagram as their main marketing platform. We generally recommend:
Audience growth using reels, and carousels
Authority building with carousels, single posts & stories
Getting more applications to work together with close friends lists, and DMs
Principle: Start with talking to the broadest audience possible and then isolate their attention.
Audience Growth
Who do you want to work with?
Why are those people important to you?
Authority Building
What evidence have you got that you can help people like that?
What's unique about the way you do things?
Applications For Coaching
High emotion audiences don't interact much until they're ready to buy.
Low emotion audiences need more reassurance & conversation.
