What is common between the two images below?

And no its not a clickbait post :)

The 𝗳𝗶𝗿𝘀𝘁 𝗶𝗺𝗮𝗴𝗲 𝗶𝘀 𝗼𝗳 𝗞𝘆𝗿𝗮, 𝘄𝗶𝘁𝗵 𝗜𝗻𝗱𝗶𝗮'𝘀 𝗳𝗶𝗿𝘀𝘁 𝘃𝗶𝗿𝘁𝘂𝗮𝗹 𝗶𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲𝗿 𝗮𝗰𝗰𝗼𝘂𝗻𝘁. 𝗧𝗵𝗲 𝘀𝗲𝗰𝗼𝗻𝗱 𝗶𝘀 𝗦𝗿𝗮𝘃𝘆𝗮, 𝗔𝗻 𝗔𝗜 𝗵𝘂𝗺𝗮𝗻, currently Kyra's talent manager

Both of them are created and managed by FUTR studios.

And no, this is not a fiction story. India today has around 200+ virtual influencers

Some of these influencers have a significant amount of followers. Hence already working with some of the biggest brands in India (For Eg. Kyra has 230k+ followers and does collabs with Boat, Loreal Professional and Titan)

Virtual influencers bring

>> Consistency in storytelling,

>> More control to the brand and

>> quicker turnaround time.

Some of the challenges of the current influencers. They are also cost-effective in some ways compared to human influencers

Building an emotional connection with audiences is still a challenge for virtual influencers.

But with captivating storylines and the power of AI and CGI, they're carving out a unique niche in the influencer landscape.

In essence, the rise of virtual influencers like Kyra isn't just a trend; it's a glimpse into the future of branding and storytelling.

As we continue to blend the lines between the virtual and the real, these digital pioneers are leading the way, redefining what it means to influence in the digital age.