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Bullet point tweets
Tweets with a point followed by bullet points
Rodney Daut
A common source of overwhelm for would-be course builders:
Kitchen sink disease
False belief: I must include everything I know to make a valuable course.
Better belief: I should give the minimum info to solve a problem.
People don't pay for words. They pay for results.
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
4 questions to ask before creating an online course:
• Who are you helping?
• What's their problem?
• What tiny steps overcome it?
• How can you measure their success?
Without these answers, a course becomes a pile of information that sits in the hard drive.
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
A tale of 2 workshops:
Version 1: Presenter delivered great info
Result: No one applied the information
Version 2: Presenter delivered great info + practice during the workshop
Result: 90% applied the information
Teach for application, not just knowledge
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
Before you create a course, ask:
• Does it solve a major problem for the customer?
• Does it overcome their stumbling blocks?
• Is the how-to non-obvious?
If yes, to all three, then proceed.
If no, then find an idea that meets all three criteria.
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
Two inner advantages of building your next project in public
• Regular feedback resolves doubt about whether your ideas will work
• Kudos from others maintains motivation
Don't go solo
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
When I'm stuck, I ask the following questions to get unstuck.
• What's making this hard?
• What obstacles are in my way?
• What's a tiny step to overcoming them?
These questions always get me moving again.
What helps you get unstuck?
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
How to know if you have what it takes to build a side hustle:
• Do you show up to work daily?
• Do you get hard things done?
• Are you productive even if the boss isn't watching?
If so, you can take those same qualities and apply them to your own business.
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
The three course idea filters
- Are you solving a problem an audience wants solved?
- Do they have a hard time figuring out solutions?
- Can you teach them your solution?
If yes, to all three, you can create a course AND build a business.
The three I's of course building
• Intimidation - Your customers don't think they can do it on their own
• Isolation - Break the tasks into little bits they can handle with ease
• Implementation - They can now put into practice what they've learned
You've given them freedom
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
1 way I use ChatGPT for writing (and no, I don't use any text it writes)
• Ask for a list of 30 ideas in my subject area
• Notice any points that I haven't thought of
• Put each concept into my own words
Rinse and repeat with different topics, and you never run out of ideas
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
Lessons learned from my last build-in-public project
• Content creation + building did NOT save time
• If you create a bonus, it adds a ton of extra time
• Need multiple templates for daily updates
• Each template must have a link to let people unsubscribe from daily updates
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
The biggest success hack is not KNOWLEDGE, it's social support.
Humans thrive in healthy groups.
They struggle when they work alone.
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
Three things to share when building in public that I just learned from @MeetKevon
Struggles - What are you struggling with right now?
Celebrations - What's worth celebrating in the last 3 days?
Learnings - What's one thing you didn't know 3 days ago?
@MeetKevon If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
Three build in public update formats I use over and over to keep my readers interested:
1) Did, learned, next
- What I did
- What I learned
- What I’ll do next
2) Soft selling
- What I made
- What it will do for you
3) Share a sample
- A piece of work (often a screenshot)
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
Six reasons to build your next course in public
- Motivates you to finish
- Speeds up the build
- Markets your work
- Keeps you creating content
- Gets you help
- Makes your next build easier
Five tips for building your next project in public
- Share your process
- Share your struggles
- Share your insights
- Share your next steps
- Share what surprised you
The right people will take interest in your journey because it helps them too.
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
Three easy-to-miss aspects of course building
•Solve a problem, don't just give information
•Show how to overcome the stumbling blocks
•Your how-to must not be obvious to your students
Skip even one of these and your course will miss the mark.
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
7 benefits of building tiny courses
• Speed: Get a course created fast
• Quantity: Make a lot of them
• Variety: Test out multiple ideas
• Risk: Small investment, small risk
• Learning: Create fast = learning fast
• Identity: Create something = being a creator
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
Are you a commodity or a brand?
Commodity:
He's a dentist
Brand:
He's a dentist who helps people with fear of seeing a dentist
Commodity serves everyone.
Brand serves one category.
Which are you?
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/
Writing every day does not mean
• Publishing every day OR
• Completing an article a day
It can be finishing one section of one piece of writing a day.
Don't put too much pressure on yourself.
Get a little bit done at a time.
If you like this tweet, you will love my Substack newsletter The Course Builder's Corner.
Join here: https://rodneydaut.substack.com/