A great idea without a name is easily forgotten.
But concepts with great titles are remembered for years. The name becomes a hook that helps people recall the idea and share it.
And the most powerful type of name for your ideas is the branded framework.
What is a branded framework?
A branded framework is a system of ideas or practices with a name, attributed to a person or organization.
Many popular ideas are branded frameworks
The Seven Habits of Highly Effective People, The Five Love Languages, OKRs (Objectives and Key Results), SWOT (Strengths, Weaknesses, Opportunities, Threats).
Branded frameworks is the secret behind the most successful ideas in history
Ever heard of the Ten Commandments, The Four Noble Truths or the Five Pillars of Islam? You guessed it, they are branded frameworks. And as such have helped ideas spread to billions of people over thousands of years.
The Unique Advantages of a Branded Framework
A branded framework signals that you've done the hard work of distilling your work to its essence.
It says you have a system created through trial, error and effort.
It says the system is valuable enough to have its own name.
Want to know how to create branded frameworks?
In my next newsletter, I'll give you the four-step branded framework process.
See the link in my bio to get it.