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sathish iam

1y ago

Learning enthusiasts. Writing about Personal development, Sales, Copywriting, Productivity. Along with sharing my life lessons, experiments I did with results, case studies about topics I write.

Day 5: This Is The Best Book I’ve Ever Read On Copywriting
@sathishiam

There are a lot of books about copywriting.

And I'm attracted by this book.

The best book on copywriting, I've found is The Ultimate Sales Letter by Dan S Kennedy.

a person reading a book

For a few reasons:

  • Reason #1: This book discusses the analogy of writing a good copy.

  • Reason #2: After reading the first few pages, you’ll realise that Anybody can learn to craft very effective sales copy.

  • Reason #3: If you don’t have practical experience with the topic of copy you’re writing, the solution is this book.

  • Reason #4: Understand the customer. You can’t understand someone until you’ve walked a mile in his shoes.

  • Reason #5: Reader First — Product Next. You’ll understand why you shouldn’t focus on the product first.

If you are at all interested in copywriting, I can't recommend this book enough.

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