Today is the day...

The Largest Shopping Day of the Year.

People will Spend More Money today than any other day of the year.

Black Friday Deals Abound.

Some Deals began at the Beginning of the Month.

Some places Lowering their Prices Unfeasably Low.

Yet, even though Businesses Lower their Prices to Extreme Levels, it will also be their Most Profitable Day of the Year.

Even though it was Not the Original Reason for it being called "Black Friday", Businesses Have tied the Name with Accounting Terminology.

"In the Black" Means Profiting.

As Opposed to "In the Red" Which Means Losing Money.

So, Businesses have marked this Day as going from being "Losing" Money, to "Gaining" Money through their Entire Year...

Despite the Lowered Prices...

Which should make someone Wonder...

How does a Business make "Extreme" Profit while "Simultaneously" Giving "Extreme" Discounts?

The Answer?

They Can't.

If Businesses were Truly Giving Extreme Discounts like you're seeing today (Or this Entire Month in some cases), they would "Never" be Profitable.

Yet, Businesses are having their "Best" Day of the Year.

How?

You, the Consumer, have been Duped.

Bamboozled.

Hoodwinked.

While Consumers Everywhere Believe that they are getting Deals, sometimes even "Miraculous" Deals...

The Businesses Know the Truth.

You Are Not Getting a "Deal" Today.

You Are Getting Duped for the Rest Of The Year.

What do I mean?

Well, Over the Years, Businesses have come to a Realization.

People tend to Buy More when they "See" A Deal.

It Does Not Matter what the "Deal" Is.

The Fact that there is a "Deal" Causes More People to Buy.

It's an Aspect of Psychology.

So, Businesses have Taken Advantage of this Psychology.

Instead of "Giving a Deal" One Day a Year...

They take Advantage of the Fact that they "Know" People are going to "Wait" to Buy Anything "Until" they See a Major Deal...

Then, while People are "Not" Paying Attention, they Artificially Raise their Prices to Extreme Levels for the Rest of the Year.

So, let's say that for a Business to make a "Good" Profit, they have to Sell an Item for $80.

They will "Not" give its "Normal" Price for that Item.

Instead, they will make that the "Sale" Price.

Then, Artificially Raise it to something like $100.

Then, come Black Friday, they "Offer" a "20% Discount" on the Raised Price of $100.

You get a "Sale" of "20% Off", meaning you "Save" $20 when you Purchase at $80.

But Business gets "Exactly" what they wanted the Entire Time.

You "Feel" like You Got a Deal.

But in Reality, You Never got a Deal.

Businesses are just Tricking You for the Rest of the Year.

That is how Businesses Still make Extreme Profits on "Black Friday".

Honestly, I'm not a Fan of this.

I Believe that Customers should "Always" get the Best Deal.

Prices shouldn't be "Artificially" Raised to get you to Spend Hard-Earned Money.

It is Abusive in my Opinion.

Taking Advantage of You Psychologically.

So, I Refuse to give a Black Friday Deal today.

I will Not Artificially Raise My Prices through the Year to "Lie" to You Today so you "Think" You Got a "Deal".

I Offer Quality Services, and I Offer the Best Pricing Throughout the Entire Year.

But I want to make this Fun.

Today, I Refuse to do Black Friday.

Instead, I'm going to Offer a "Green Friday Deal".

I Believe that Businesses "Should" Improve the World Around them.

Leaders "Should" Design a Regenerative Legacy that Impacts "Beyond" Them.

So, that is What I Will Offer Today.

For Green Friday, I will Give an Offer that Benefits the World Around Us.

Instead of Artificially Lowering Prices, I'm Going to Allow You to Optionally "Raise" the Prices of Leadership Coaching Services...

Except...

100% of the "Raised" Price will go to Regenerative Projects that are Improving the World.

I will Make "Exactly" the Same Money I do Throughout the Year.

You will have a Larger Impact on the World.

You can "Pick Your Green Deal" - 10%, 25% or even 100%.

It Doesn't Impact My Services.

More than Anything, You're Making a Better, Positive, and "Green" Impact on the World.

Instead of Getting Duped and Lied To by a Business, You Can "Actually" Improve the World.

If You want that for Your Leadership Coaching Services, Email Me: Cody@TheLeadership.Guide

If You Do Not want my "Green Friday" Offer, well my Regular Prices will continue to go on throughout the Entire Year.

Here's to A Greener Future!

The Black Friday Myth

Why You're Getting Duped And A Different Offer For My Leadership Coaching Services

What will you write today?