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Wakato Kuroda 🚢

1y ago

I build systems for growth — in health, writing, and business. This is my writing DOJO.

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4 Reasons Any "Wantreprenuers" Should Read $100M Offers by Alex Hormozi

Do you feel offended if someone calls you a "wantrepreneur"?

Not sure if the term was coined by Noah Kagan of AppSumo, but he often uses it to "twist the knife" to ignite a fire in people with entrepreneurial desires.

No One Wants To Be A Wantrepreneur!

Wantrepreneur:

Individuals who have a desire to start their own business but have not yet taken concrete steps to do so.

These people often talk about business ideas and plans, read about entrepreneurship, and may even attend networking events or business seminars. However, they lack the action and commitment needed to turn their entrepreneurial aspirations into reality.

The term can sometimes carry a negative connotation, implying that the person is more interested in the idea of being an entrepreneur than in the hard work and risk-taking that entrepreneurship entails.

Who wants to be called a wantrepreneur!!!

This Book Offers A Solution for Wantrepeneurs

Noah Kagan does a good job teaching us how to be a "real" entrepreneur.

But there's one person who does a far better job. Yup, it's Alex Hormozi. "$100M Offers" by Alex Hormozi is the best book ever written on marketing, and marketing the most important aspect of starting a business.

If you've read it, then you know exactly what I'm talking about.

But if you haven't, here's why:

Reason #1: Actionable Strategies

The book provides practical, step-by-step strategies for creating compelling offers that attract customers. Alex Hormozi is brilliant at breaking down complex concepts into easy-to-understand advice.

This book is almost like a workbook that offers steps and tips to craft your offer.

Without an offer, you've got no business.

Reason #2: Customer-Centric Approach

It's crucial to understand customer needs and desires when starting a business.

By focusing on adding value and solving customer problems, this book helps entrepreneurs design offers that resonate with their target audience and drive sales.

Reason #3: Value Addition

The book teaches how to enhance the perceived value of products and services without necessarily increasing costs. This is particularly useful for new businesses looking to differentiate themselves in competitive markets.

Reason #4: Mindset Shift

This book also points out the importance of mindset in business success. Alex Hormozi encourages readers to think big, overcome limiting beliefs, and adopt a growth-oriented mindset,.

It is essential for scaling a business and achieving long-term success.

I can't recommend this book enough.

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