AR/VR has suffered from lack of easy capture, creation, discovery, and consumption of spatial content. Let's see how these bottlenecks are evolving, giving rise to novel opportunities:

Cheaper Hardware

For capture, we now have a LiDAR sensor included in all iPhones since 12 Pro. For consumption, Oculus Quest 2 headsets are available starting at just $299. Apple is rumored to launch two headsets in the next couple of years. Meanwhile, flood gates are open for other vendors to use Qualcomm XR chips.

Established Open Standards

The last AR/VR hype cycle gave rise to Open Standards that are now ripe to create compatible and interoperable solutions. I'm talking about OpenXR, WebXR, glTF, ERC-721 (NFTs)?, etc. glTF file format is literally called "jpeg of 3D".

Powerful Platforms

Platforms and frameworks have kept up with what hardware and open standards can support. Apple and Google are only doubling down on their respective AR frameworks. Unity and Unreal game engines are offering even more compelling options. Microsoft Azure & Amazon AWS isn't far behind to power these behind the scenes.

Wider Distribution

A whole new category of AR creation and discovery is on a growth trend; I'm talking about Instagram and Snapchat filters. Away from the traditional App Store model, these new ways have created an innovative marketing channel. I'm curious how far these filters will go; in a way creating "game/app" under these "super-apps".