Naval Ravikant @naval wrote how code/software and media/content are the only permissionless leverage.

We've already seen how Content Solopreneurs like @thejustinwelsh scale themselves because of how good nocode tools have become and how wide the internet platforms like Twitter can reach.

Software Solopreneurs are probably the next to break out.

Here's why:

Reason #1: More Demand for Greater Certainty in Software

I wrote previously how web development history has this pattern of cycling between complexity and certainty.

Jonathan Blow talks about how software is in decline. This is because software is now so complex -- no one person can fully understand the whole process end-to-end.

Therefore, the forcing function is to streamline the process or product until it's possible for one person to understand end-to-end.

And when that one person also knows how to code, ladies and gentlemen, that's a software solopreneur in the making.

The Complexity-Certainty Cycle is ready to swing back to certainty.

Reason #2: More Supply Because Code Literacy is a Thing

With tech jobs paying great salaries, more parents are taking their children to classes to learn coding, more people are enrolling into courses on programming.

In the past, learning how to write code is mostly done by people who want to write code as a living.

Now, the motivations are more diverse because there are more learners and they are likely to be more diverse as well.

Not all want to be Zuckerberg. Some value the autonomy and prioritize personal fulfilment and happiness with smaller but more engaged loyal customer base.

So instead of just having more software developers, we are ALSO going to see more entrepreneurs who happen to be code-literate.

And that's going to increase the supply of software solopreneurs.

Reason #3: Similar to Content Solopreneurs, the Infrastructure is Improving All The Time

The tools and the marketing platforms are getting better.

For e.g., GitHub Copilot just launched, making it even easier to write software faster.

More and more non-tech businesses are out there looking for help to digitally transform their processes.

Knowledge about running your own business has never been as available as today with previous generation sharing their experience.

For e.g., microconf and tinyseed started by Rob Walling who made his own SaaS product when initially starting out as a solo developer.

I can't wait to see what the next generation of solopreneurs will create.