Starting a podcast sounds easy - at first.

Record yourself talking - alone or with someone - and ➡️ post it... somewhere.

But once you get more into it, you face some challenging questions:

❓What should the podcast be called?

❓What mic to buy to get perfect sound?

❓What music should play at the intro and the outro?

❓What format should it be - host on mic, interview, bro talk...?

Before you realize it, you're overwhelmed - and stuck.

Now, let me tell you a secret:

You Don't Need All The Answers to Get Started

Easier said than done? Check how the hosts of the Product Breakfast Club (later Jake & Jonathan) podcast figured those questions out along the way:

Question #1: Podcast Title

Having a title sounds like the most basic thing. And yet: The whole Episode 1 goes without it. The title "Product Breakfast Club" is first mentioned in the intro to Episode 2 (and changed later).

Question #2: Sound Quality

The first ±10 episodes of the podcast sound as if they were recorded in the toilet.

So what? The hosts proudly call attention to it - promising, they would improve it (which they ultimately did).

Question #3: Intro & Outro Music

The first 8 episodes have a generic sounding, stock "James Bond-Inspired" intro & outro music. This is replaced in Episode X (read: Ten) by a track composed by the boyfriend of one of the podcast's early fans (that's right).

Question #4: Format

▸ The first episode starts as a semi-structured chat between the two co-hosts Jake & Jonathan revolving around one main theme.

▸ Episode 7 is a recorded live Q&A session between Jake & the staff of AJ&Smart.

▸ Episode 8 is an attempt at bringing more structure to the episode (which does not hold for long)

▸ Episode X is an unplanned interview with Jason Fried

▸ Some of the later episodes are solo casts, where one of the two co-hosts speaks on a topic of their choice without the other one being present.

Getting started is more important than being right

When starting something new - like doing a podcast - it's natural you don't have all the answers.

Don't let that hold you back!

Getting started is more important than being right. You'll get right along the way.