Nicholas Lopez
2y ago
Artist based out of Miami | Music and Writing is what I love.
For an artist who is trying to gain a following and getting their music out there, Social Media is the best tool.
I have been making music for 3 years and I have been studying artists who have gained success on Social Media and how they have done it.
As artists it is our natural instinct to think we are going to make it because of our music and talents. While that may be true for an artist a decade ago, social media has completely changed the game.
Before, to have success as an artist your music, talent and connections were the only way to land a record deal.
Now you can build your own success as an artist solely by using Social Media.
But to gain a following on social media, your visual is just as important as your music if not more.
While people are scrolling they are using their eyes first. They will stop to watch your content by the way that it looks. The music comes as a secondary thing. They don't know at first you are an artist they will just see your video or picture on their feed.
You have to please the eyes first if you want people to go back to your page. You will have the most success if you combine having an engaging visual and a good song.
If your visual is engaging then maybe just maybe the person scrolling may check out your music. If you are looking to gain a following you have to give equal attention to your music and the way your content looks.