"The aversion of failure of not reaching the goal is much stronger than the desire to achieve it." - Daniel Kahneman

Attain goals which excite you ; which inspire you.

External motivations might work for a while, but if we're not getting something intrinsic from the goal, we'll lose interest. Go with what excites you.

If you don't find your goals personally compelling, you won't have the motivation to push through when the things get tough or tedious.

Just be honest with yourself. Ask , " Does this goal inspire me ? "or "Does it engage my heart ? "

Only an exciting goal can access the internal motivation you need to stay the course and achieve your goal.

I'm not saying we should set goals that are crazy. I am saying we should set goals that stretch us and challenge us.

You need to set goals that are relevant to your actual circumstances and true interests. If we're working against ourselves , we'll definitely experience heartburn . So, think about it.

Bottom-Line : Your What needs a Why